Why pay for product data when great, free product data is already available? Moreover, great free software solutions are available to integrate and manage your free product data. Open Icecat: Largest Free Product Data Set The largest free product data…
Below is an overview of key participants in Icecat's Free Brand Cloud Program (previously called Free Vendor Central). In short, Icecat offers a free-of-charge content delivery platform called Free Brand Cloud. This product information management (PIM) platform is for the…
Icecat Free Brand Cloud is now available for manufacturers selling small appliance products on Otto.de. Manufacturers can use this free platform to enter, edit, and enhance their brand content, including product specifications, marketing texts, PDFs, images, and videos. The data…
We are excited to announce that Eltrox, the Polish retailer, has joined the Icecat Brand Cloud program. This partnership will benefit both Eltrox and its vendors by providing access to Icecat's product content management solution and enabling better product positioning…
How to Register for Free Brand Cloud? Icecat offers a free of charge content delivery platform for retailers and distributors: Icecat Brand Cloud. Via this web app, brand suppliers can add their product information in our multilingual Icecat PIM manually,…
Allegro, the major online e-commerce platform in Central and Eastern Europe (CEE), successfully uses Icecat product content. With the Full Icecat, Allegro has access to the complete Icecat catalog, which helps to improve and expand its own catalog. This will…
Ergotron is a manufacturer of ergonomic products that focuses on improving how people work, learn, play and care for others. It manufactures products like standing desks, mounts, charging systems, workstations, and mobile carts. Ergotron has its headquarters in Minnesota, USA,…
TOPO CENTRAS, the biggest electronics retail chain in Lithuania, joins Icecat Free Brand Cloud Program. TOPO CENTRAS, a member of Euronics, has more than 34 brick-and-mortar stores and an online shop: topocentras.lt. The electronics retailer uses Icecat product content for…
Exertis is a global distributor of products and services from the world's leading and emerging technology companies. Exertis uses Icecat product content successfully for its e-commerce environment. It represents more than 2,400 brands, selling to over 50,000 channel partners. Furthermore,…
Online Audio-Visual retailer Art & Craft joins the Icecat Free Brand Cloud Program. Art & Craft has webshops for the Belgian and Dutch markets and revenues of around 54 million euros in 2019, according to Knack.be. The online platform generates…
In December 2020, there were 153 active brand editors using Icecat Free Brand Cloud. They modified 2080 products, 15K specs, 1578 descriptions, and added 322 product relations, 6469 product images, and 348 rich media objects. Although this represents less than…
German retailer expert.de uses Icecat product content successfully for many years for its e-commerce environment. It is represented in 22 countries with 4,000 physical stores and total revenue of around 16 billion euros. With expert using Full Icecat, it has…
The leading consumer comparison site in the Netherlands, Kieskeurig.nl joins the Icecat Free Brand Cloud Program. Kieskeurig.nl asks all its vendors to register for Free Brand Cloud. In this free to use PIM, brands can immediately start entering and enriching their product information.…
Exellent is the largest chain of independent specialist electro stores in Belgium after the subsequent mergers with Expert, Electronic Partners en Selexion. The chain includes currently around 1000 physical stores, 400 of which have a repair service included. Exellent, as…
The French toy retailer 1001jouets joins Icecat Free Brand Cloud Program. 1001jouets is in the toy market for over ten years. At the moment the etailer covers 12 categories on their e-commerce websites like board games, creative hobbies, decoration, childcare,…
Since the launch of Icecat Free Brand Cloud, one year ago, we notice great adoption. In short, for this Icecat PIM cloud, there are more than 600 brand editors registered. Of which 500 actively utilize the data-entry interface. Furthermore, these…
Vavantas joins Icecat Free Brand Cloud Program. The Belgium toy retailer opened its first shop in 1972 and runs now two physical stores. It uses the Icecat product content for its online webshop. Vavantas asks its suppliers to register for Icecat Free…
Icecat opens its free Brand Cloud to third-party Marketplace Sellers to enter their product data. Typically to better promote their offers. Many retail and distribution partners embrace Brand Cloud already. Therefore, it is a logical next step to allow also…
FUN, the Belgium toy retailer that opened shop in 1925, joins Icecat's Free Brand Cloud program. FUN is, with BOL and Icecat, initiator of the Toy Data Model of 2016. The Toy Data Model today represents a global standard, embraced…
See below for French version BUT, a French retailer specializing in in-home goods, including furniture, large and small appliances, and consumer electronics, known for its ad slogan "BUT, c'est Nous!’’ (BUT is us!) joins the Icecat Free Brand Cloud program.…
