In Sprint 243, Icecat delivered significant updates across our platform to enhance product content, editor efficiency, and partner experience. This release includes the import of millions of new product reviews, the introduction of two new MCP tools, improvements to the Brand Cloud Specs block, and a range of other enhancements across icecat.biz and Brand Cloud. These updates help partners access richer data, work faster, and ensure better quality and reliability in product information distribution. For additional details, please refer to the previous Icecat Release Notes. Icecat Expands Product Reviews with Over 1.3 Million New Entries We are excited to announce…
These release notes focus on scaling product data operations with confidence. By strengthening AI-driven content creation, simplifying imports, enhancing export reliability, and adding deep activity logging across major commerce platforms, the platform becomes more autonomous, more transparent, and easier to manage at scale. The result: less manual work, faster go-to-market, fewer errors, and better control over omnichannel product data distribution AI and Automation Smarter Content Creation, Higher Data Quality What’s new AI-powered bulk translations now use additional context and information fields. Improved AI logic for generating product bullet points. Commercial impact Higher-quality localized content with less post-editing. Consistent, on-brand product…
