TikTok Shop continues to generate significantly more sales in the United Kingdom than in any other European market, despite its rapid expansion across the continent. According to e-commerce data provider ECDB, the platform's gross merchandise value (GMV) in the UK is expected to approach €5 billion in 2026, almost doubling its previous year's performance. While the platform is gaining ground in Spain, France, Germany, and Italy, the UK remains its largest and most established European market. The UK Accounts for 65% of European TikTok Shop Sales In 2025, TikTok Shop generated approximately €2.63 billion in GMV in the United Kingdom,…
Amazon unveiled a series of AI-powered tools and services to help independent sellers automate daily operations, improve advertising, and expand into international markets. Amazon made the announcements during Amazon Accelerate 2026, the company's annual seller conference held in Seattle in September. Nearly 4,000 selling partners attended the event, where Amazon outlined how AI could help smaller businesses manage increasingly complex e-commerce operations. The key development is Amazon's move toward agentic AI, with systems that can monitor business performance, recommend improvements, and execute tasks within seller-defined limits. Seller Assistant Moves Beyond Recommendations One of the biggest announcements concerned Seller Assistant, Amazon's…
