Tech brands still dominate the e-channel in Q2-2018. The strongest e-channel brand, HP (+64%), developed in Q2 2018 close to the average trend of 70% increase in product data-sheet (PDS) downloads on an annual basis through the e-channel. The top…
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Italians increasingly prefer to shop online. A consequence is the 63 thousand physical stores that closed since 2008. Clothing and household retail suffered the most. Of course the economic crisis is a major factor, but consumers preferring to shop online…
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