On 27 January 2026, the European Union and India concluded negotiations on a landmark Free Trade Agreement (FTA) that both sides have framed as their biggest bilateral deal to date. While the headlines focus on tariffs, the agreement also includes customs facilitation, services, and digital trade rules, the parts that matter most for how online sellers source, list, ship, and support products in Europe. For European e-commerce teams, this is not just “trade policy.” It is a potential catalog expansion event and a compliance and operations shift that will benefit retailers and marketplaces by providing clean product identifiers, consistent data,…
In an era where digital shoppers are increasingly wary of "spec-sheet fatigue," the value of a professional opinion has never been higher. Recognizing this shift, Icecat is reintroducing its Expert Reviews service by importing 1.3 million professional reviews into its product content database. Up from just 190K reviews before. In this way, Icecat challenges how authoritative product testing is delivered to retailers and consumers. By embedding professional editorial insights directly into the product data sheet, the platform is moving beyond simple data distribution toward a more persuasive, narrative-driven e-commerce experience. Bundle reviews in standard data-sheets The reintroduction comes with a strategic shift in…
