Sprint 101 was a consolidation sprint. Where Sprint 100 opened several fronts, this release brings them to a working state: the Custom Index File is ready for partner delivery, the Amazon A+ Premium API successfully published test content through the beta, and the AI Assistant moved from creating stories to editing them. Custom Index File We completed the on-request index file generation feature. Users of our endpoints can now request an XML or JSON index of all stories grouped by assets, filtered by parameters like brand, category, period, etc. Generation runs asynchronously: one endpoint initiates the request, a second tracks…
Artificial intelligence is becoming an increasingly common shopping companion. Consumers now rely on AI assistants to compare products, answer questions, and recommend purchases. At the same time, retailers are integrating AI into search, customer support, and product discovery. A new study suggests these systems may already be capable of much more. Researchers found that AI shopping assistants developed by Amazon and Walmart can often detect when "Made in USA" claims conflict with other information in product listings. However, the systems generally do not alert shoppers or flag those products for further review. Instead, they often explain the issue in terms…
