The demand for product content is expanding rapidly. In 2021, HP is again number one as a brand in terms of product data-sheet (PDS) downloads by the e-commerce channel. Icecat serviced over 1.3 billion PDS requests for HP datasheets, i.e.,…
The demand for product content continues to expand during the last six months of 2020. The demand for product data grows as e-commerce is the safest place for shopping, nowadays. Well-described product content is the key to winning the loyalty…
In December 2020, there were 153 active brand editors using Icecat Free Vendor Central. They modified 2080 products, 15K specs, 1578 descriptions, and added 322 product relations, 6469 product images, and 348 rich media objects. Although this represents less than…
