Icecat Free Vendor Central Now Available For Small Domestic Appliance Brands Selling On Otto.de

Icecat Free Vendor Central is now available for manufacturers selling small appliance products on Otto.de. Manufacturers can use this free platform to enter, edit, and enhance their brand content, including product specifications, marketing texts, PDFs, images, and videos. The data will be added to the Icecat catalog and can go live on otto.de within minutes.

Benefits for OTTO’s Vendors

There are various benefits for OTTO’s vendors to use the Icecat Free Vendor Central.

• Vendors get access to a state-of-the-art PIM for free. They only need to register and indicate the brand they represent and ask Icecat for brand authorization. After that, they can immediately start creating and enriching their product information to improve the shopping experience on otto.de. 
• Vendors can syndicate the same product content to other users in the vast Icecat retail network.
• Vendors can choose to have restrictions placed in line with their corporate syndication policies.

In addition, there is a video tutorial available regarding the registration process. And also for adding new products in the Icecat Free Vendor Central.

Register for Free

Do you want more information? Then don’t hesitate to contact Icecat directly via de website, register here for free or contact your local account manager.

Lana Buschhoff

Business Development Manager D-A-CH at Icecat