The revenues of Icecat N.V. (ISIN: NL0012751226) increased by 8% over the second six months (H2) of 2022 to 6.2 million euro compared to the same period last year. Also the gross profit increased over the same period by 9%.…
TikTok is among the most popular social media platforms today with a total of 1.534 billion users out of which 1 billion are monthly active users. The app has taken Gen Z by storm and became an amazing, highly effective…
On the 1st of November, I joined the Icecat Iberia and LATAM team to help develop the largest Portuguese-speaking markets: Brazil and Portugal. World Cup 2022: Boosting Brazilian Market As a Brazilian, I couldn't talk about any other topic in…
Sales are the main source of your business's revenue, and knowing what e-commerce sales metrics to track and how to use those numbers to improve your website's performance is critical. These metrics will help you understand your customer's actions and…
In the past few years, e-commerce has migrated more and more to social media platforms, which allows brands to expand their business and target new audiences with just a few clicks. With worldwide e-commerce growing, it’s only natural to see…
It's not only about buying when you shop online. It is also about options, discovering new products, styles, and trends, and researching to ensure shoppers receive the best deal possible. Google announced a few new features to make shopping easier.…
As society changes, e-commerce keeps up with its needs. In recent years and decades, LGBTQ visibility has been getting more and more prominent, and thus, companies take action to be more inclusive in their corporate culture, their language, and their…
According to the research of IRMG, the UK e-commerce association, user-generated content (UGC) has the biggest impact on increasing online shoppers' sales and loyalty. The research was done among 1000 consumers in the UK, and 91% of respondents said that…
In 2020, we introduced the Brand Rank Page and sketched the aspiration to develop it gradually into a Brand Dashboard during 2021, 2022 and further. We did a series of updates to show brand rank trends for around 30,000 brands…
I recently joined Icecat as a sales and marketing intern for the French market. Although I am currently studying for an MSc in International Business Engineering, this internship will enrich my sales, marketing, and account management skills and allow me…
Today's consumers are no longer afraid to order online due to the pandemic world, especially in beauty. Nowadays, many innovative technologies allow merchants to bring their customers confidence even when buying items that can be difficult to purchase online, such…
Current e-commerce trends and requirements from online shoppers are changing every day. Here I list 10 important e-commerce statistics for your business to guide you through e-commerce. 1. 69% of shopping carts are abandoned Indeed, the strength of e-commerce lies…
A few weeks ago, the European Commission announced that they are working on new rules with the aim to make sustainable products the norm. Although these rules concern all physical products, the potential effect on fast fashion in particular stands…
The first three months of 2022 witnessed e-commerce sales decrease compared to the same period in the previous year. Globally, the revenues dropped by 3%, while in Europe the decline was even in double digits - 13%. The only European…
Whether you intend to sell online or in a traditional shop, it is important to be innovative and keep up with market trends to attract as many customers as possible. On the internet, competition is fierce, and it is essential…
Which e-commerce 2021 trends are here to stay? Here are five e-commerce trends we witnessed in 2021 that I expect to stay and become even bigger in 2022. Live Commerce In 2021 we have seen a rise in Live Commerce.…
NFTs have been gaining importance across various industries. We have previously explained what NFTs are and how toy brands make use of them. In this post, we explain the impact that NFTs had on the fashion industry and specifically its…
In this short Portuguese e-commerce overview, we highlight that Portugal is ranked 30th in the global e-commerce market. In total all e-commerce websites in Portugal have a potential of 10+ million visitors. The most visited online store in this country…
For a start-up business in the e-commerce industry, a proper overview of the top e-commerce platforms and their market shares is a no-brainer as this helps to choose the right eshop platform according to the type of the business, market…
We live in a digital age, one that is moving toward the Internet of Things (IoT), with its intertwined web of sensors, software, and networking. This helps us to continue working while staying connected with family & friends. Many industries…