Video Tutorials: How to Edit Your Product Data in Icecat Brand Cloud

In short, Icecat Brand Cloud (previously called Vendor Central) is a platform where brands can edit their product content and improve their Data Health and Brand Rank. The product content is directly ingested into the e-commerce platforms of their retailers, therefore, it’s very important for brand editors to know how to create perfect product content. In addition, as a tutorial, we already provide a textual manual. However, we noticed the need for audiovisual assistance. Therefore, we now explain product content creation in a small set of simple video tutorials.

In short, each YouTube video explains a separate function of the platform. Firstly, we explain how to add a new product in Icecat Brand Cloud. Secondly, we explain editing a product’s general info and defining the publication restrictions and GTIN. Thirdly, we show how to manage a product’s media gallery, descriptions, and specifications. Fourthly, we explain how to manage Reasons-to-Buy. And finally, we show how to copy and preview a product data-sheet.

Video tutorials for each function

To summarize, brand representatives can start working on product content after registering for Brand Cloud first. As part of the registration, they also need to request approval as an authorized brand editor. The reason for this is security. Finally, when the user becomes an authorized brand editor, they can start editing or adding product information.

Starting with logging in and adding a new product:

The tutorial videos presented should answer any questions a brand editor may have. However, if you still have questions regarding how to edit a product data in Brand Cloud, please contact your account manager. Also, you can contact Icecat directly.

Stevan Vlaski

Digital Marketer & Brand Identity Developer for Icecat based in North Macedonia.