Every brand is ranked in Icecat based on billions of annual product data-sheet (PDS) downloads by its channel partners and views by consumers. A lower brand rank number means a better score. The better the brand rank, the more views/downloads are needed to improve on the ranking. In the current sprint the team is working on making the Icecat brand rank permanently visible as part of the brand dashboard project.
What are the key drivers for the Icecat brand rank?
Read further: Manuals, brand ranking
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