Whirlpool Italy Succesfully Syndicates its Product Content to Sales Channel

Avatar for Vittorio Marino
By
Whirlpool product content

The Whirlpool Corporation, a multinational manufacturer and marketer of home appliances, successfully uses Icecat to syndicate its content to its channel partners. Whirlpool Corporation owns multiple brands. In addition to Whirlpool, also Hotpoint, Indesit, and several more. As Whirlpool Italy is now an Open Icecat sponsor, its product content is freely downloadable for any of its channel partners in English, Italian, and Dutch.

Importance of syndication

One of the advantages of being an Open Icecat Sponsor is that the Icecat syndication network already consists of tens of thousands of users that download the data regularly. Whirlpool’s product content in the Icecat catalog includes product titles, descriptions, pictures galleries, PDFs, EU energy labels, and Reasons-To-Buy.

Whirlpool product content

Benefits for Whirlpool channel partners

Channel partners immediately benefit from the high-quality Whirlpool product content which is available for free. Whirlpool takes care of the completeness and accuracy of product datasheets in co-operation with Icecat’s editorial teams. Furthermore, Whirlpool product content is available timely. This ensures that channel partners are up to date and won’t display obsolete content to their buyers. Finally, the ingestion of production into a reseller’s e-business platform can be fully automated with XML, JSON, or other standard APIs. Add-ons to popular e-commerce platforms are available as well.

Download Whirlpool content

Are you a Whirlpool reseller? Then, use your Icecat account to download its free product content. In case that you don’t have an account yet, please register online. If you are an authorized reseller, we advise you to request authorization via the Icecat platform as well for additional benefits. In case of questions, please contact your local Account Manager or contact us online.

Avatar for Vittorio Marino

Key Account Manager Italy

Leave a Reply

Your email address will not be published. Required fields are marked *

Icecat xml

Open Catalog Interface (OCI): Manual for Open Icecat XML and Full Icecat XML

This document describes the Icecat XML method of Icecat's Open Catalog Inte...
 November 3, 2019
Manual

Manual for Icecat Live: Real-Time Product Data in Your App

Icecat Live is a (free) service that enables you to insert real-time produc...
 June 10, 2022
Manual for Icecat CSV Interface

Manual for Icecat CSV Interface

This document describes the manual for Icecat CSV interface (Comma-Separate...
 September 28, 2016
 October 4, 2018
LIVE JS

How to Create a Button that Opens Video in a Modal Window

Recently, our Icecat Live JavaScript interface was updated with two new fun...
 November 3, 2021
Addons plugins

Icecat Add-Ons Overview. NEW: Red Technology

Icecat has a huge list of integration partners, making it easy for clients ...
 October 27, 2023
Manual

Manual for Open Icecat JSON Product Requests

JSON (JavaScript Object Notation) is an increasingly popular means of trans...
 September 17, 2018
 January 20, 2020
New Standard video thumbnail

Autheos video acquisition completed

July 21, Icecat and Autheos jointly a...
 September 7, 2021
Manual

Manual Personalized Interface File and Catalog from Icecat

With Icecat, you can generate personalized or customized CSV or Excel files...
 May 3, 2022