Downloadable product content, such as white papers and industry reports, takes a lot of time to prepare and produce. But, to make all this worth it, gathering insights is needed to optimize the ROI of such content. Answering the following questions…
The Whirlpool Corporation, a multinational manufacturer and marketer of home appliances, successfully uses Icecat to syndicate its content to its channel partners. Whirlpool Corporation owns multiple brands. In addition to Whirlpool, also Hotpoint, Indesit, and several more. As Whirlpool Italy…
Neomounts by Newstar, a specialist in smart mounting solutions for audiovisual and other tech devices, updated its product content in the Icecat catalog for all its distributors and resellers. From June 1 onward, Newstar renewed and improved its corporate branding…
