In the year of 2020 Icecat is planing to further improve its services and add new functionalities for its users. You can see below an overview of the planned developments in the Icecat 2020 Roadmap. SERVICEPeriodIcecat Portal- Applying redesign to…
Nous sommes heureux de vous annoncer que le revendeur de jouets franco-belge Maxi Toys a rejoint le réseau Icecat. Après une année compliquée de réorganisation, la présence en ligne et avoir des informations de qualité sont essentielles pour Maxi Toys.…
Looking back at 2019, something we typically do before the year end, we selected these highlights as most memorable. 1. Alibaba Global Roll-out Last November, Alibaba decided to scale up the co-operation with Icecat globally. Only a year after the…
The Icecat catalog aims to provide you with a complete set of digital asset types to enrich a product data-sheet. This document gives an extensive description of the available product content types and digital assets that are used in Icecat…
Retail media is making a strong comeback, not as a passing trend but as a natural evolution in how brands connect with shoppers today. At its core, retail media is about placing ads directly on a retailer's e-commerce site or…
Welcome to the era of Generation Z – a dynamic and influential cohort that has taken the world by storm! Born between the mid-1990s and early 2010s, Gen Z now represents a significant portion of the consumer market. If you…
The world of technology is constantly evolving, and so is the data that describes it. Icecat understands this dynamic landscape, which is why we're excited to announce the addition of a new attribute specifically for ASUS products: the Copilot Key.…
How Do You Shop Now? In today's fast-changing retail landscape, the question of how consumers shop has become more relevant than ever. The pre-pandemic situation already showed a trend towards the digitization of shops. But it is the post-Covid era…
With over 200 million business accounts on Instagram, the competition for brand visibility is fierce. However, staying attuned to the latest Instagram trends can be a game-changer for your marketing strategy, helping your brand stand out and drive growth. In…
In the ever-changing landscape of D-A-CH e-commerce, cutting-edge technologies like AI and machine learning work seamlessly to enhance user experiences through personalized product recommendations. Reliable logistics networks ensure the delivery of products in a diverse marketplace where both large enterprises…
It's common knowledge that using hashtags can improve and increase the visibility of your content on social media. Using hashtags on Instagram might help your content to be discovered by a wider audience than just the people who already follow…
Big companies understand that customer experience is the only real difference in a world where social media and technology generate revenue. Acknowledging this, they're delving into cutting-edge technologies like artificial intelligence (AI) to augment this experience, understanding it as one…
Icecat will exhibit at Webwinkel Vakdagen 2024 edition, scheduled to take place on January 23rd and 24th in Utrecht. As a pivotal meeting platform for the entire e-commerce sector, this exhibition stands out as the largest leading Dutch e-commerce event…
Is your brand in need of a social media audit? The foundations of modern social media strategy need to be data and objectives. The impact of social media shouldn't be unclear, and accountability is essential. Building a modern social media…
Social media has become an integral part of every marketer's toolkit. However, achieving success on social media requires more than just luck. It requires a well-thought-out strategy and a commitment to improve and evolve continuously. In this article, we will…
In today's rapidly evolving landscape, sustainability has become a cornerstone for major domestic appliance manufacturers. Beyond creating appliances with eco-friendly features, there's a growing emphasis on the complete product life cycle, including the sustainable packaging that accompanies these products. This…
If you are a business owner, you know that conversions are what drives your company, but do you know how you can improve them even more? You must address every phase in the client journey if you want to increase…
Below is an overview of key participants in Icecat's Free Vendor Central Program. In short, Icecat offers a free-of-charge content delivery platform called Free Vendor Central. This product information management (PIM) platform is for the suppliers of the participating retailers…
The math of a great sales is actually quite straightforward. As we built sales teams since 1999, in different phases of specialization, the key sales success metrics can be easily defined. Every now and then, a reality check against such…
Icecat is pleased to confirm its attendance at the forthcoming E-SHOW Madrid between October 30th and 31st in Spain. This premier event offers attendees a comprehensive overview of the latest strategies, tools, and advancements in the digital domain. Icecat aims…