In the enchanting world of e-commerce, one name continues to reign supreme - Barbie. With her timeless charm, Barbie has captured the hearts of generations, and now, the global phenomenon has stepped into the cinematic spotlight with the release of…
In today's competitive market, capturing consumers' attention and converting them to loyal customers requires more than just quality products or a well-designed website. To increase online sales requires strategic steps that not only can boost the conversion rates but also…
Turkey plays an important role in commercial activities as a major trade route with its unique location between Europe and Asia and its connection to the Mediterranean Sea. A short turkey e-commerce overview explains that the country of 85 million…
Icecat has been awarded a Slim Subsidy to enhance our learning culture. Therefore we have been considering integrating a Learning Management System (LMS). As a part of this project, we have looked into five different options and compared them up…
For the first time in the contest’s 92-year history, football's World Cup is taking place in the winter this year. Matches began on 21st November and will last until 18th December, with the final being contested just a week before…
In the past few years, e-commerce has migrated more and more to social media platforms, which allows brands to expand their business and target new audiences with just a few clicks. With worldwide e-commerce growing, it’s only natural to see…
There are multiple reasons to collect online customer feedback. First, it will provide a website owner with helpful information. This can help decide what products to sell, what content to add, or identify what changes need to be made to…
Since the launch of the Icecat blog in September 2015, Iceclog celebrates 4 million visits. More than 50% of these visits were in 2021, which made 2021 a peak year in terms of web visits. In short, visitors will find…
The ranking in Google Search Results is largely determined by the search term’s keywords, the usage of the keywords within a page, and the popularity of a page according to the number (and quality) of links. Since August 2021, Google…
Elkjøp, also known as Elgiganten and Gigantti, is the largest consumer electronics retailer in the Nordics, with 400 store locations and 10,000 employees. Last year, a custom-made data-transformation-and-delivery-platform has been created for Elkjøp's Supplier Article Onboarding program, which vendors feed through Icecat.…
Earlier this month, I have joined the marketing team of Icecat. This is a completely new challenge for me since I have only worked as a marketer for brands so far. In the past, I worked for various brands in…
Omnichannel retailers and webshops that operate internationally achieved a joint cross-border sales turnover of €146 billion in 2020, according to the Top 500 Cross-Border Retail Europe report. The report is a comprehensive compilation of cross-border data from Western European etailers.…
In 2021, the Icecat Group is going to further improve its services and add new functionalities for its users. Below, a concise summary of the planned developments in the Icecat Service Roadmap 2021. Icecat brand dashboard and reporting A critical…
Data-sheet production soared by 140% thanks to AI During 2018, the annual revenues of global product content publisher and syndicator Icecat (NPEX: ICECAT) increased by 19% to 8.4 million euro compared to one year earlier. Roughly, one third of the…