EPOCH d’enfance France and Benelux, has the product content of its toy brands Sylvanian Families and Aquabeads added to Icecat conforming the Toys Data Model.
At the beginning of 2020, Intertoys finalized its integration of Icecat. Therefore, it triggered EPOCH d’enfance in the Netherlands to join as well. “We are very pleased with the adoption of the data model by Intertoys and as almost all our other partners in the Benelux are using Icecat as well. This was an easy decision”, says Caroline de Rijcke, National Business Manager Netherlands at EPOCH D’enfance.
“We have exchanged EPOCH D’enfances product information with Cedemo S.A.M based in Monaco. EPOCH D’enfance has been working with Cedemo for several years now. Therefore, as a first concrete result of the recently announced acquisition of Cedemo by Icecat, we could import the already created product information. For both brands Sylvanian Families and Aquabeads brands via Cedemo”. Says Rene Rozendal, Business Development Manager Toys at Icecat and initiator of the Icecat Toys Data Model together with the toy industry.
Available worldwide – Icecat’s Toy Data Model keeps growing every day, fully embraced by the toy industry. Icecat is working with a large number of brands. Brands such as LEGO, Spin Master, Bestway and other toy brands, all monitored in the Icecat Toys Brands Monitor. “We want to make this brand monitor as complete as possible”, says René Rozendal.In case you want more information about the Icecat Toys Data Model, contact your account manager, or register Icecat online.
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