ASTRA member The Red Balloon Toy Store with six physical stores in the United States adopts the Icecat Toys Data Model. The Red Balloon Toy Store uses Icecat product content for its e-commerce activities. It is the second US toy…
The Dutch online toy sales increased by 36% year-on-year in Q2 2020, according to Thuiswinkel.org. Dutch online toy sales are just a small part of the overall growth of e-commerce. The total online sales increased annually by 12% to €6.4…
Dutch toy supplier Spectron adopts the Icecat Toy Data Model. Spectron represents various toy brands such as SILVERLIT, TOMY, LAMAZE, EXOST, IMC TOYS, MAKE IT REAL, GEAR2PLAY, and XQ TOYS. The Toy Data Model, initiated by Icecat, bol.com, and FUN,…