Icecat is thrilled to participate in BRANDmate 2025, June 25–26, at the iconic Zeche Zollverein in Essen, Germany—a UNESCO World Heritage site turned creative hub. Although we won’t have an exhibition booth, our team will be on-site to connect with brands, retailers, influencers, and tech innovators. We’re focused on exploring next-generation brand collaborations, licensing opportunities, and innovative retail experiences. What is BRANDmate? BRANDmate is a B2B networking event for professionals in branding, retail, marketing, licensing, and media. It takes place in a high-energy, festival-like setting designed to inspire creativity and build partnerships. The event blends structured matchmaking, keynote sessions, and…
In startup boards, I often find myself hammering or coaching on good governance practices. Far less on the tech business competences that I thought would define me in such environments. I gradually, came to the conclusion that it's basically a few enterpreneurial practices, that is setting apart the winners from the losers. Fuck the startup aura Ah, yes startups. Those magical, caffeine-fueled places where ideas become empires, jeans are considered formal wear, and the CEO sometimes thinks they’re Steve Jobs reincarnated - minus the black turtleneck, plus a fondness for shouting. But if you're serious about turning your scrappy startup…
