Over 47% of online shoppers purchase products via their smartphone (GSK.com, 2017). While mobile commerce is seen as the driver behind the growth of online sales, in many cases the product content is not mobile ready. Researchers of the University…
In Q3 2017, the fastest growing categories in the e-channel as measured by Icecat, include a wide variety of fashion and household stuff. Most noticeable are fashion categories such as watches (+847% year-on-year) and sunglasses (+526%), baby care categories such…
In Q3, 2017, HP is back as the leader of the global e-channel in terms of product data-sheet downloads via the Icecat network. HP is replacing Philips, which had jumped to the No 1 popularity spot in Q2, partly to…