Newline Interactive DACH Displays Content to e-commerce Market

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Newline Interactive product content
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Newline Interactive DACH subsidiary uses Icecat to syndicate its AV product content to its channel partners. Newline Interactive is a manufacturer and seller of touchscreen interactive displays, and more specifically presentation software, wireless presentation systems, interactive whiteboards, wall mounts, and mobile stands. To further develop the AV vertical, Icecat will actively promote Newline Interactive among connected distributors in major EU countries like the United Kingdom.

Free Newline Interactive content

To minimize resellers’ threshold, Newline Interactive product content, including marketing texts, specifications, and videos, is now available for free in the Icecat catalog. Therefore, Newline Interactive invites all its e-commerce partners to collect its standardized content from Icecat free of charge. So, retailers can easily download any relevant product data to provide their online visitors with excellent buyer experiences and improve conversion rates.

With Open Icecat, partners get access to all Newline Interactive product content and the content of their other brands. Furthermore, they can fully automate the ingestion of product specifications and other digital assets into their e-commerce platforms. Besides, Newline Interactive takes care that the latest product content is timely available. The content is available in various formats such as XML, JSON, CSV, and also via add-ons to mainstream e-commerce platforms.

Why Join Open Icecat?

As a sponsor, Newline Interactive benefits from unlimited syndication of product content to any channel partner. More importantly, reach is, of course, significant for every brand. Also, efficient connections to many resellers and all big marketplaces are already available in Icecat. And, Newline Interactive can increase its online visibility and sales further by cross- and up-selling its products along with popular main products.

Furthermore, Icecat editors can fully unburden a brand’s product managers by creating standardized product datasheets on Newline Interactive in around 60 popular languages and locales worldwide. This saves a lot of cost and time. Furthermore, only brand-approved product content is published in free Open Icecat. Finally, a complete suite of seamless and cost-effective add-on services is available. In short, this ranges from Shoppable Reviews, a dedicated PIM, Feed Management, Digital Rights Management, to Where-to-Buy solutions.

How to access the data?

If you are a Newline Interactive channel partner, use your Icecat account to download its free product content as well. In case you do not have an account yet, please register online, contact your local Account Manager, or contact us online.


Newline Interactive DACH stellt Inhalte für E-Commerce-Markt zur Verfügung

Die deutsche Niederlassung des US-Chinesischen Herstellers von interaktiven Displays nutzt ab sofort Icecat zur Syndizierung seiner AV-Produktinhalte an seine Channel-Partner. Newline Interactive ist Hersteller und Verkäufer von Präsentationssoftware, kabellosen Präsentationssystemen, interaktiven Whiteboards, Wandhalterungen und mobilen Ständern zu unserer großen Auswahl an interaktiven Touchscreen-Displays. Um die AV-Vertikale weiter auszubauen, wird Icecat Newline Interactive aktiv unter den angeschlossenen Distributoren in wichtigen EU-Ländern wie Großbritannien bewerben.

Kostenlose Newline Interactive-Inhalte

Um die Integration von Daten in Web, Software und Werbung für Wiederverkäufer zu erleichtern, sind die Produktinhalte von Newline Interactive einschließlich Marketingtexten, Spezifikationen und Videos jetzt kostenlos im Icecat-Katalog verfügbar. Newline Interactive lädt daher alle seine E-Commerce-Partner ein,  standardisierten Inhalte über Newline Produkte kostenlos bei Icecat herunterzuladen. Händler können alle relevanten Produktdaten einfach verlinken, um ihren Online-Besuchern ein exzellentes Kauferlebnis zu bieten und die Konversionsraten zu verbessern.

Mit Open Icecat erhalten alle Fachhandelspartner Zugriff auf den Produkt-Content von Newline Interactive und auf den Content ihrer anderen Marken. Darüber hinaus können sie die Einbindung von Produktspezifikationen und anderen digitalen Assets in ihre E-Commerce-Plattformen vollständig automatisieren. Außerdem sorgt Newline Interactive dafür, dass die neuesten Produktinhalte verfügbar sind. Die Inhalte sind in verschiedenen Formaten wie XML, JSON, CSV und auch über Add-ons für gängige E-Commerce-Plattformen verfügbar.

Why Join Open Icecat?

Als Sponsor profitiert Newline Interactive von der unbegrenzten Syndizierung von Produktinhalten an alle Channel-Partner. Noch wichtiger ist natürlich die Reichweite, die für jede Marke von Bedeutung ist. Effiziente Verbindungen zu einer signifikanten Anzahl von Resellern und allen großen Marktplätzen sind in Icecat bereits vorhanden. Und Newline Interactive kann seine Online-Sichtbarkeit und seinen Umsatz weiter steigern, indem es seine Produkte zusammen mit beliebten Hauptprodukten im Cross- und Up-Selling anbietet.


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Avatar for René Rozendal

Business Development Manager Icecat - Initiator of the Icecat toys data model together with the toy industry

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