New Icecat Amazon Listings API Connection is Live for Brands and Sellers

Avatar for Emre Tan
New Icecat Amazon Listing API Connection is Live for Brands and Sellers

Icecat finalizes its new connection to the Amazon Listings API to further automate content publishing directly from the Icecat database into Amazon Vendor and Seller Central. The new API connection supports real-time content publishing, ASIN (Amazon Standard Identification Number) creation, taxonomy optimization, a publishing dashboard, and extensive reporting. In addition, the new Listings API connector allows faster vendor onboarding and enables Icecat to publish a high volume of products in single batches.

The legacy AFS connectivity is no longer available, and the new Listings API connection replaces it entirely.

Key Features of the Listings API

What are the key features of the Amazon Listings API? In summary:

  • Fully synced with Icecat’s vendor database
  • Near real-time publishing
  • End-to-end transformation
  • Create, update and delete listings
  • Localized issue messaging
  • Submission validation
  • Manual submission via a web interface
  • Submission dashboard

Marketplaces and most Hardline and Softline Categories Supported

The new Icecat connector supports, in principle, all of Amazon’s marketplaces. However, the Amazon Listing API does not yet fully support all Amazon product types because supported Amazon product types still differ by selling partner type (merchant or vendor) and by Amazon marketplace.

How can Vendors and Sellers start publishing their content directly on Amazon?

Multiple vendors have already been publishing their content successfully to Amazon via Icecat. So who can participate in the new program? In principle, all vendors holding an Amazon Vendor Central account and sellers holding an Amazon Seller Central account can participate.

Despite the automation of interfaces, the minimum Amazon requirements for data completeness should be met. For this reason, Icecat supports gathering missing information via its own PIM platform.

Get in touch with Icecat to determine if your product content can also be published automatically on Amazon.

Subscribe to our newsletter and stay updated.

Leave a Reply

Your email address will not be published.

Icecat xml
 November 3, 2019
 October 4, 2018

Manual for Icecat Live: Real-Time Product Data in Your App

Icecat Live is a (free) service that enables you to insert real-time produc...
 June 10, 2022
Manual for Icecat CSV Interface

Manual for Icecat CSV Interface

This document describes the manual for Icecat CSV interface (Comma-Separate...
 September 28, 2016

Manual for Open Icecat JSON Product Requests

JSON (JavaScript Object Notation) is an increasingly popular means of trans...
 September 17, 2018
icecat add ons

Icecat Add-ons including Magento, PrestaShop, Shopify, Magento, Google Shopping. NEW: Pimcore

Icecat has a huge list of integration partners, that make it easy for clien...
 August 1, 2020

Manual for Personalized Interface File and Catalog from Icecat

With Icecat, you can generate personalized or customized CSV or Excel files...
 May 3, 2022

Manual: How to Import Free Product Content Into Your Webshop via Icecat

This guide will quickly show you how to import free product content from Ic...
 February 25, 2022