French e-Commerce Overview: 7th Largest Market in the World

Avatar for Sandra Rezki
French e-commerce overview

In this short French e-commerce overview, we highlight that the French have a total of 200,000 e-commerce websites and a potential of 65 million French visitors. The most visited online store in this country is Amazon, with more than 15 million unique visitors per month. Other big e-commerce players in the French market are Cdiscount, Fnac, Vinted and Carrefour. A mixed top 5 that contains classic marketplaces, a second-hand marketplace, and FMCG websites.

Around 64% of the French people are shopping online and prefer a phone over a computer or tablet. On average, they spend € 60 per order, which comes down to total spending of € 103.4 billion. This makes the French e-commerce market the seventh-largest e-commerce market in the world. When ordering goods online, online consumers in France like to pay with their bank cards. The bank card is, by far, the most popular payment in France, accounting for 80 percent of all purchases. 

French e-commerce trends

There are some e-commerce trends that are becoming evident. First of all, the importance and power of marketplaces is increasing. For example big players like Amazon, the most visited online store in France. Secondly, recommerce is growing, which is one of the reasons that Vinted is in the top 5.

Below you can find the complete French e-commerce overview:

Leave a Reply

Your email address will not be published. Required fields are marked *

Icecat xml

Open Catalog Interface (OCI): Manual for Open Icecat XML and Full Icecat XML

This document describes the Icecat XML method of Icecat's Open Catalog Inte...
 November 3, 2019

Manual for Icecat Live: Real-Time Product Data in Your App

Icecat Live is a (free) service that enables you to insert real-time produc...
 June 10, 2022
Manual for Icecat CSV Interface

Manual for Icecat CSV Interface

This document describes the manual for Icecat CSV interface (Comma-Separate...
 September 28, 2016
 October 4, 2018

How to Create a Button that Opens Video in a Modal Window

Recently, our Icecat Live JavaScript interface was updated with two new fun...
 November 3, 2021
Addons plugins

Icecat Add-Ons Overview. NEW: Red Technology

Icecat has a huge list of integration partners, making it easy for clients ...
 October 27, 2023

Manual for Open Icecat JSON Product Requests

JSON (JavaScript Object Notation) is an increasingly popular means of trans...
 September 17, 2018
 January 20, 2020
New Standard video thumbnail

Autheos video acquisition completed

July 21, Icecat and Autheos jointly a...
 September 7, 2021

Manual Personalized Interface File and Catalog from Icecat

With Icecat, you can generate personalized or customized CSV or Excel files...
 May 3, 2022