The demand for product content keeps rising in 2021. In the Icecat Brand Rank Monitor H1-2021, all 28 thousand brands are monitored. Each brand's ranking is based on billions of annual PDS downloads by channel partners and direct views by…
Nowadays, online shopping is almost impossible without returns. But reducing unnecessary returns means reducing the negative impact on the environment. Furthermore, this also significantly improves profitability. We have listed four effective tips to prevent returns that brands and retailers can…
Italian Consumer Cooperative COOP implements Icecat Product Stories to enhance the online visitor experience on its e-commerce platform. The Icecat product datasheets include a wide variety of content, ranging from basic specifications all the way to rich content. COOP implemented…
