On November 27 is this year's Black Friday and Cyber Monday will follow on November 30. Due to COVID-19, 2020 is one of the most unpredictable years to date. Therefore, experts predict a Black Friday weekend that is mainly online. Each of these…
Loyalty programs are everywhere. They are well known to improve sales and generate value for both the customers and the business. Though the business-to-consumer (B2C) world often uses these programs, they are less prominent in the business-to-business (B2B) segment. Recent…
Euronics, a leading retail group in electrical goods and home appliances, makes Where-to-Buy, stock availability, and local store proximity visible on a brand’s product page. This in co-operation with Hatch. Currently, Euronics has 26 national retail organizations as members and…
