In 2020, we introduced the Brand Rank Page and sketched the aspiration to develop it gradually into a Brand Dashboard during 2021, 2022 and further. We did a series of updates to show brand rank trends for around 30,000 brands…
To better understand how to further improve our brand rank and benchmark pages, we ask brand marketing professionals to participate in our short survey (5 questions, 3 minutes). We use the outcomes to improve our roadmap. We aim to further…
LEGO's product data health is the best among key toys brands. However, for all toy brands there is still a lot to improve. For example, LEGO has most product downloads, but its data health score is still only 44%. Just…
