Given the trend of headless e-commerce, where a commercial back office can be connected to multiple front offices, feed management has become existential. Most important, to efficiently send product data feeds to several e-commerce channels. It leads to more visibility…
What is a PIM, actually? PIM stands for Product Information Management. In short, a PIM like our Icecat PIM refers to the processes and systems for handling all the structured and unstructured product content needed for running an e-business. Before choosing a…
Companies using e-commerce can have a massive amount of product data. Product data consists of any useful information about a product. Useful for consumers, purchasing, marketing, logistics, or management. In short, this includes descriptions, digital assets, dimensions, pricing, and inventory.…
