XML most used integration method during 2019. Although, there were some small shifts in the Icecat interfacing methods that our users, connected platforms, use. The Icecat portal is still generating a lot of visibility leading to manual lookups called “www” (45%). We separated the measurements for JSON downloads (4%) from the Live interface (13%) during 2019. The share of CSV downloads increased relatively fast from 6% to 8%. But, still, XML most used integration method during 2019
JSON, Live (JavaScript), and CSV where the Icecat request methods that each increased their share modestly with 2% at the expense of the other methods. XML and portal lookups. XML is still the most popular technical data exchange method (30% of connections). And is expected to maintain its position for years to come.
The total of unique platform connections increased by 2% to around 11K. A trend is that more and more sellers make use of product content via e-commerce platforms. Which makes a shared use of Icecat connectors.
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