Walmart has approved Icecat as one of its Certified Content Service Providers for manufacturer product data, i.e., Icecat ensures that your brand’s product information is syndicated towards Walmart’s e-commerce environment. Icecat takes care to capture, standardize, host and deliver product content on behalf of your brands and according to Walmart’s specific requirements for data attributes and formats.
“We are very excited to have passed the test of Walmart”, says Emre Tan, who led Icecat’s Walmart integration team, “it opens the door to help our brand clients to easily integrate with Walmart and fully meet Walmart’s minimum or recommended content requirements”.
Some examples of the specific Walmart content requirements, that Icecat takes care of, are:
Walmart’s rich media requirements are among others:
For further questions, please contact your Icecat account manager, or register now (FREE).
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