Unold Enhances Online Presence with Open Icecat Sponsorship

About Unold AG

Unold, established in 1966 and headquartered in Hockenheim, Germany, has a long and successful history of bringing high-performance kitchen and home appliances to market. They are renowned for their commitment to:

• Quality and Innovation: Unold prioritizes exceptional product performance and user experience, consistently introducing innovative appliances to the market.
• Wide Product Range: Unold offers a comprehensive selection of appliances, including popular items like automatic baking machines, egg cookers, ice cream makers, and beer tapping systems.
• Expertise in Specialty Appliances: Unold stands out for its focus on unique and specialized appliances, catering to diverse consumer needs.

Benefits for Unold’s Resellers

By becoming an Open Icecat Sponsor, Unold empowers its reseller network with several advantages:

• Enhanced Product Information: Resellers can access detailed and up-to-date product information from the Icecat catalog. This includes product specifications, marketing texts, high-quality images, and technical data sheets.
• Streamlined Product Management: Icecat’s platform allows resellers to effortlessly download Unold product content in various formats, including XML, JSON, CSV, and JavaScript. Overall simplifies product uploads and integration into online stores.
• Improved Customer Engagement: Lastly, richer product descriptions with multimedia elements enhance the online shopping experience for customers, leading to better product understanding and informed purchasing decisions.

Why Unold Joins Open Icecat 

Unold recognizes the value of Icecat’s platform for optimizing their online presence and expanding their reach. Here’s how Unold benefits from the sponsorship:

• Increased Visibility: Open Icecat boasts a vast network of e-commerce platforms, offering Unold the opportunity to showcase their products to a wider audience of potential customers.
• Improved Product Data Management: Icecat provides a centralized platform for managing and distributing accurate product information, consequently, ensuring consistency across all sales channels.
• Enhanced Brand Reputation: Furthermore, Unold demonstrates their commitment to customer satisfaction by offering readily accessible and detailed product information.

How to Download Unold’s Product Content

Unold invites all its resellers to leverage the benefits of Icecat’s platform. Here’s how to get started:

• Existing Icecat Users: Simply log in to your Icecat account and access Unold’s product content within the catalog.
• New Icecat Users: Register for a free Icecat account to access Unold’s product information and the vast library of content from other brands.

Unold and Icecat: A Partnership for Success

This collaboration between Unold and Icecat creates a win-win situation. Unold gains valuable tools to enhance their online presence and reach, while their resellers benefit from streamlined product management and improved customer engagement. Ultimately, this partnership empowers Unold to deliver a superior brand experience for both resellers and consumers.

Volker Strack