Is the UK Content With Your Content?

Avatar for Reuben Bradshaw
UK corona

Helen Dickinson, chief executive of the British Retail Council reports that storms Ciara, Dennis, and Jorge hurt retail sales.

Since the Covid-19 ‘draconian measures’ were implied by government, non-food retail footfall has fallen further and fashion sales in the high street is hardest hit.

The restaurant trade is down and, delivered fast food up. In the same period, Netflix subscriptions are up by 13%, although it’s assumed the mountains of panic bought dried pasta, toilet rolls, and hand sanitizers might inhibit viewing.

Online sales are tracking at 0.7% higher than the 12.7% forecast (KPMG) and, retail home deliveries increasing.

In summary, brands should be broadcasting great content to consumers impressing on consumers via existing or prospective retailers that brilliant product is available to consumers online.

If you aren’t content with your content, meet Icecat.

Leave a Reply

Your email address will not be published. Required fields are marked *

 November 3, 2019

Manual for Icecat URL: Integrating Links to Product Data Sheets and Images

Version: 1.21, August 28, 2019. The purpose of this post is to explain the Icecat URL method to get...
 October 4, 2018

Manual for Icecat Live: Real-Time Product Data in Your App

Icecat Live is a (free) service that enables you to insert real-time product content from some hundr...
 June 1, 2018

Manual for the Icecat CSV Interface

This document describes the CSV (Comma-Separated Values) variant of Icecat's Open Catalog Interface...
 September 28, 2016

Iceclog: Content Log and Playground for New Ideas like a Free Vendor Central and Social Media Functions

“Iceclog” (Icecat content log) is the Icecat blog, where you will find...
 June 26, 2019

Manual for Open Icecat JSON Product Requests

JSON (JavaScript Object Notation) is an increasingly popular means of transferring to data, compa...
 September 17, 2018
icecat addons

Icecat Add-ons including Magento, PrestaShop, Oracle, SAP Hybris, Google Shopping. NEW: Shopify

Icecat has a huge list of integration partners, that make it easy for clien...
 May 1, 2020

Manual for your Personalized Interface File and Catalog from Icecat

Via the Icecat website and login area, a user can generate personalized or customized CSV or Excel f...
 October 5, 2016

Iceclog Editor Guidelines: Writing Compelling Posts

The Iceclog Editor Guidelines are a quick guide for contributors to the Iceclog blog or "cl...
 August 17, 2016