Our new research shows that an open data policy, platform connectivity, and portfolio size determine a brand’s online popularity. Find here the final version of the study. Background Content marketing is increasingly important for online branding, particularly brand popularity. Brand…
We live in a digital age, one that is moving toward the Internet of Things (IoT), with its intertwined web of sensors, software, and networking. This helps us to continue working while staying connected with family & friends. Many industries…
According to vpndiensten.nl, 64% of the Dutch suspect that apps or third-party services misuse their personal data. Similar numbers have emerged from other research on the topic, as privacy and various regulations designed to protect it has been a hot…