At the end of March, Amazon announced its acquisition of Souq.com, the leading e-commerce platform in the Middle East, for around 650 million US dollar. Souq.com operates in a geography of 50 million consumers and has just 2% share in…
CeBIT in German "Centrum für Büroautomation, Informationstechnologie und Telekommunikation " means "Center for Office Automation, Information Technology and Telecommunication" in English, is one of the most important Computer exhibitions in the world. CeBIT was started on 1986 as a nine…
We notice evolvement in the content requirements of Amazon and other major etailers. With the focus on improving the online buying experience based on conversion metrics. At the same time, the content of many brands falls short of these critical…