In Q2 2017, Philips became the most popular online brand in the e-channel as measured by Icecat, overtaking HP for the first time. In the second quarter of this year, product data for any product sold online for both brands…
Facebook is dying. How many times did you hear that? In 2017, there are 700 million active Instagram users and in the US it’s the preferred social network for teenagers after Snapchat. However, Facebook is still not dead. Time after…
MediaMarkt Spain utilizes the Icecat catalog to collect and display up-to-date product content in its omnichannel operations including its webshop, its digital store in Barcelona and its other content-driven activities (flyers, newsletters etc). (FREE registration) Gemma Gerbolés Iglesias, Business developer at MediaMarkt…
