TikTok is no longer just a social media platform. It is becoming a key player in e-commerce, combining entertainment, discovery, and shopping into a single experience. Recent insights from TikTok’s own ecosystem highlight how its commerce model is evolving, and…
The Dutch e-commerce sector gathered once again for one of its most established industry events: the Shopping Awards 2026. Held on 2 April at the Grand Hotel Huis ter Duin in Noordwijk, the awards marked their 25th edition, celebrating the…
Artificial intelligence has quickly become part of everyday digital life. From search and content creation to shopping and decision-making, AI tools are now embedded across the online experience. However, new data suggests that the youngest generation of digital users is…