From XML to LIVE: How Data Preferences Are Changing

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Data Preferences Are Changing

Over the past year, we’ve observed notable shifts in the usage patterns of different request types, reflecting evolving data preferences and technological advancements. Our latest data, spanning from January 2024 to January 2025, highlights the key trends

Let’s Talk Numbers

XML requests declined by 12%, indicating a gradual shift away from this format. While still widely used, its slight decrease may be due to the growing adoption of more flexible or real-time alternatives.

On the other hand, JSON requests grew by 11%, reinforcing its position as a preferred format for data exchange. Its lightweight structure and compatibility with modern web applications likely contribute to this steady rise.

LIVE requests saw an impressive 88% increase, marking the most significant growth among all request types. This suggests a rising demand for real-time data synchronization, possibly driven by businesses prioritizing up-to-the-minute product information.

PCF requests increased by 14%, showing stable but moderate growth. This format continues to provide value for specific use cases, maintaining its relevance in structured data retrieval.

CSV requests declined by 8%, indicating a slow decrease in usage. While still essential for many businesses, CSV may be facing competition from more dynamic data formats.

data preferences

What This Means for E-Commerce & Product Content?

These trends suggest a growing emphasis on real-time and API-driven solutions, as businesses increasingly seek efficient ways to manage and update product content. The sharp rise in LIVE requests, in particular, underscores the shift towards instant data retrieval, improving accuracy and reducing outdated information.

As we move forward, keeping an eye on these changes will be crucial in adapting to the changing needs of e-commerce. Whether optimizing integrations or leveraging new technologies, staying ahead of data preferences ensures a competitive edge.

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