Icecat introduces a QR-code shopping assistant designed to improve customer support in physical stores by providing instant access to detailed product information, helping customers make informed purchasing decisions with ease.
The primary purpose of the QR-code shopping assistant is to provide customers with detailed product information right at their fingertips while they shop in physical stores. This innovative tool addresses the challenges of insufficient staff presence and limited product knowledge among store employees.
The implementation is simple: strategically place QR codes near the products in your store. When customers scan one of these codes with their smartphones, they are instantly redirected to a detailed online product story. This digital content can include product selector in-depth specifications, user reviews, instructional videos, and more.
The versatility of the QR-code assistant is impressive. It can help customers compare different products, understand the features and benefits, and even align their choices with the brand’s values and standards. The content behind each QR code is fully customizable, allowing brands to tailor the information to fit their specific marketing strategies and objectives.
Read further: Icecat, customer experience, Icecat
