News

Swiss Toy Retailer Franz Carl Weber Implements Icecat’s Product Stories

Franz Carl Weber, the Swiss retailer specializing in toys is now making use of the Icecat Product Stories in their online store. The omnichannel merchant, which also has 22 physical stores across the country, has integrated this enhanced content feature. The goal is to improve customer experience on their website and boost conversion rate. 

Enhanced Content for Increased Conversion Rate

The Icecat Product Stories are a type of rich content that combines different multimedia assets. It is designed in a brand’s look and feel, in order to represent the brand well. Additionally, it improves the customer’s online shopping experience. Take a look at a live example on the website of Franz Carl Weber in the video below.

Implement Product Stories on Your Website

If you are an online merchant interested in implementing the Icecat Product Stories, please contact us. The implementation is easy – just a few lines of JavaScript and you are all set for all devices your visitors might use. We also have a manual available that further explains the integration. 

Account Manager Toys and Games at Icecat - Helping brands and resellers with optimize their product content for ecommerce

Koen Gerlach

Account Manager Toys and Games at Icecat - Helping brands and resellers with optimize their product content for ecommerce

Recent Posts

Icecat Release Notes 216-217: Advancing Compliance, Performance, and Content Protection

In release notes 216-217, the Icecat team delivered several impactful updates focused on improving regulatory…

20 hours ago

The Rising Wave of Innovation in the Pro AV (Audio-Visual) Market and the Role of Icecat

The Pro AV (Audio-Visual) market is set for tremendous growth, with its value projected to…

2 days ago

Icecat at Feria Juguetes 2025: Join Us on April 1-2 in Madrid!

Icecat is thrilled to participate in Feria Juguetes 2025, one of the leading toy industry…

5 days ago

Icecat Release Notes 214-215: New Features for Smarter Content Management, Enhanced Analytics, and Improved User Experience

In the release notes 214-215, the Icecat team focused on delivering a series of enhancements…

5 days ago

E-commerce in Europe is Projected to Grow 45% by 2029

E-commerce in Europe is thriving, with experts projecting significant growth for the industry in the…

6 days ago

Ups and Downs: How Computer Brands Performed in Icecat’s 2024 Brand Rank

Continuing our Icecat Brand Rank Monitor analysis for 2024, we now turn to the Computer…

7 days ago