Icecat MCP server: Enhance your AI with World-Class Product Intelligence

Icecat is a leading product content management and syndication platform that helps brands, manufacturers, distributors, and retailers streamline their global e-commerce operations. With powerful PIM, automated product content syndication, smooth integrations, and a global open catalogue supporting 70+ languages. Icecat ensures your product data is always accurate, consistent, and optimized for every channel.

AI is redefining commerce, supply chains, and customer engagement — but intelligence is only as strong as the data behind it. The Icecat Model Context Protocol (MCP) server brings 22+ million structured product records, built over two decades and sponsored by global Fortune 500 brands like Samsung, Philips, and Dell, into AI ecosystems with unmatched accuracy and scale. See also our partner overview.

What Icecat MCP Delivers

– Product Identifiers: GTINs, SKUs, brand names, categories.
– Complete Product Overview: Specs, descriptions, marketing content unified in one source.
– Granular Technical Data: Feature sets, attribute groups, compatibility details.
– Marketing Intelligence: Summaries, bullet points, promotional copy.

Technical foundation: RESTful JSON API, token-based security, optimized for high-volume AI processing, compatible with all leading AI frameworks.

Strategic Use Cases

1. AI-Powered Commerce

Example: A marketplace integrates the Icecat MCP server to train its recommendation engine. Shoppers now receive laptop suggestions that factor in processor, memory, compatibility, and any other specific detailed requirements — boosting conversion rates and reducing returns. With precise identifiers and attributes, AI ensures consistent product taxonomies, reducing manual work and preventing misclassification that frustrates customers.

2. Supply Chain Optimization

Example: A distributor automates procurement decisions. Icecat MCP server feeds real-time product specs and availability into predictive models, cutting stockouts by 25% and reducing holding costs. AI models can be used to detect patterns (e.g., declining stock or new specifications) to trigger early procurement and secure supply chain resilience.

3. Enterprise Knowledge Systems

Example: A multinational builds a knowledge graph that links product families, compatibility, and positioning. Strategists use the Icecat MCP server to accelerate M&A assessments and market entry strategies. By structuring Icecat’s 22M+ records into compatibility matrices, you can provide clients with actionable insights into product ecosystems and competitive differentiation.

4. Conversational AI

Example: A telco’s customer assistant can instantly compare smartphones across brands, highlighting nuanced technical differences to guide buyers with expert-level precision. Conversational tooling (AI agents) can query real-time product specifications and compatibility data through the Icecat MCP server, improving conversion and product matching rates. Leading to higher commercial results.

5. Automated Content Generation

Example: A retailer generates thousands of SEO-ready product descriptions automatically, aligned with manufacturer data, freeing marketing teams to focus on campaigns instead of data entry. This includes localized product descriptions, comparison charts, and feature highlights, reducing translation costs and ensuring consistency across 70+ markets.

Strategic Benefits

– Accelerated Time-to-Market: Cut months of integration work, deploy AI-ready data in days
– Scale Without Complexity: 22M+ products accessible via just four endpoints
– Enterprise-Grade Reliability: Trusted by Fortune 500 companies for mission-critical accuracy
– Competitive Edge: Differentiate AI assistants, platforms, and tools with product expertise others can’t match
– Future-Proof Architecture: Icecat MCP server ensures smooth scaling into agent-based ecosystems and multimodal AI environments

Example: Complete Icecat Data Record

Below is a simplified example of a complete product record, with underlined components representing different data elements:

Samsung Galaxy S23 Ultra (SM-S918BLGHEUE) – Complete Product Report

Product Identification

Brand: Samsung
Product Name: SM-S918B/DS
Product Code: SM-S918BLGHEUE
Category: Smartphones
Family: Galaxy
Series: S23 Ultra
GTIN/Barcode: 8806094938722

Product Summary

Short Summary:
Samsung Galaxy S23 Ultra SM-S918B/DS, 17.3 cm (6.8″), 12 GB, 512 GB, 200 MP, Android 13, Lime

Detailed Summary:
Samsung Galaxy S23 Ultra SM-S918B/DS. Display diagonal: 17.3 cm (6.8″), Display resolution: 3088 x 1440 pixels. Processor family: Qualcomm Snapdragon, Processor model: 8 Gen 2. RAM capacity: 12 GB, Internal storage capacity: 512 GB. Rear camera resolution (numeric): 200 MP, Rear camera type: Quad camera. SIM card capability: Dual SIM. Operating system installed: Android 13. Battery capacity: 5000 mAh. Product colour: Lime. Weight: 233 g

Key Features

• 17.3 cm (6.8″) 3088 x 1440 pixels Gorilla Glass
• Qualcomm Snapdragon 8 Gen 2
• 12 GB 512 GB
• 5G Dual SIM NanoSIM + eSIM
• 802.11a, 802.11b, 802.11g, Wi-Fi 4 (802.11n), Wi-Fi 5 (802.11ac), Wi-Fi 6 (802.11ax) Bluetooth 5.3 Near Field Communication (NFC)
• Quad camera 200 MP 10 MP 12 MP 10 MP
• 5000 mAh Wireless charging
• Android 13

Technical Specifications

Display

• Display diagonal: 17.3 cm (6.8″)
• Screen shape: Flat
• Display technology marketing name: Dynamic AMOLED 2X
• Panel type: OLED
• Display glass type: Gorilla Glass
• Gorilla Glass version: Gorilla Glass Victus 2
• Display resolution: 3088 x 1440 pixels
• Display number of colours: 16 million colours
• Maximum refresh rate: 120 Hz
• Maximum display brightness (HDR): 1200 cd/m²
• Maximum display brightness (Outdoor): 1750 cd/m²
• High Dynamic Range (HDR) supported: Yes
• High Dynamic Range (HDR) technology: High Dynamic Range 10+ (HDR10 Plus)
• Pixel density: 500 ppi

Processor

• Processor family: Qualcomm Snapdragon
• Processor model: 8 Gen 2
• Processor cores: 8

Storage

• RAM capacity: 12 GB
• Internal storage capacity: 512 GB
• Compatible memory cards: Not supported

Camera System

• Rear camera type: Quad camera
• Rear camera resolution (numeric): 200 MP
• Second rear camera resolution (numeric): 10 MP
• Third rear camera resolution (numeric): 12 MP
• Fourth rear camera resolution (numeric): 10 MP
• Rear camera aperture number: 1.7
• Second rear camera aperture number: 4.9
• Third rear camera aperture number: 2.2
• Fourth rear camera aperture number: 2.4
• Rear camera pixel size: 0.6 µm
• Second rear camera pixel size: 1.12 µm
• Third rear camera pixel size: 1.4 µm
• Fourth rear camera pixel size: 1.12 µm
• Rear camera field of view (FOV) angle: 85°
• Second rear camera field of view (FOV) angle: 120°
• Third rear camera field of view (FOV) angle: 11°
• Fourth rear camera field of view (FOV) angle: 36°
• Optical zoom: 10x
• Digital zoom: 100x
• Front camera type: Single camera
• Front camera resolution (numeric): 12 MP
• Front camera aperture number: 2.2
• Front camera pixel size: 1.12 µm
• Front camera field of view (FOV) angle: 80°
• Rear camera flash: Yes
• Flash type: LED
• Video capture resolution (max): 7680 x 4320 pixels
• Maximum frame rate: 960 fps
• Resolution at capture speed: 1280×720@30fps, 1920×1080@60fps, 3840×2160@30fps, 3840×2160@60fps, 7680×4320@30fps
• Video recording modes: 720p, 1080p, 2160p, 4320p
• Auto focus: Yes
• Time lapse mode: Yes
• Image stabilizer: Yes
• Image stabilizer type: Optical Image Stabilization (OIS)
• Self-timer: Yes
• Night mode: Yes
• Panorama: Yes
• Portrait mode: Yes

Network Connectivity

• SIM card capability: Dual SIM
• Mobile network generation: 5G
• SIM card type: NanoSIM + eSIM
• 3G standards: UMTS, WCDMA
• 4G standard: LTE-TDD & LTE-FDD
• 5G standard: Sub6 FDD, Sub6 TDD
• Wi-Fi: Yes
• Wi-Fi standards: 802.11a, 802.11b, 802.11g, Wi-Fi 4 (802.11n), Wi-Fi 5 (802.11ac), Wi-Fi 6 (802.11ax)
• Bluetooth: Yes
• Bluetooth version: 5.3
• Wi-Fi Direct: Yes
• MIMO: Yes
• Modulation: 1024-QAM
• Near Field Communication (NFC): Yes

Subscription

• Subscription type: No subscription

Ports & Interfaces

• USB port: Yes
• USB connector type: USB Type-C
• USB version: 3.2 Gen 1 (3.1 Gen 1)
• Headphone connectivity: USB Type-C

Messaging

• E-mail: Yes

Navigation

• GPS (satellite): Yes
• GLONASS: Yes
• BeiDou: Yes
• Galileo: Yes
• Quasi-Zenith Satellite System (QZSS): Yes
• Position location: Yes

Design

• Form factor: Bar
• Product colour: Lime
• Protection features: Dust resistant, Water resistant
• Housing material: Aluminium, Glass

Performance

• Video call: Yes
• Fast charging: Yes
• Wireless charging: Yes
• Fingerprint reader: Yes
• Face recognition: Yes
• Speakerphone: Yes
• Voice commands: Yes

Multimedia

• Audio system: Dolby Atmos
• Audio formats supported: 3GA, AAC, AMR, APE, AWB, DFF, DSF, FLAC, IMY, M4A, Mid, MIDI, MP3, MXMF, OGA, OGG, OTA, RTTTL, RTX, WAV, XMF
• Video formats supported: 3G2, 3GP, AVI, FLV, M4V, MKV, MP4, WEBM

Software

• Platform: Android
• Operating system installed: Android 13

Battery

• Removable battery: No
• Battery capacity: 5000 mAh
• Talk time (4G): 49 h
• Browsing time (Wi-Fi): 25 h
• Browsing time (4G): 25 h
• Wireless audio playback time: 99 h
• Wireless video playback time: 26 h

Sensors

• Proximity sensor: Yes
• Accelerometer: Yes
• Ambient light sensor: Yes
• Gyroscope: Yes
• Barometer: Yes
• Geomagnetic sensor: Yes
• Hall sensor: Yes

Endurance

• International Protection (IP) code: IP68

Physical Dimensions & Weight

• Width: 78.1 mm
• Depth: 8.9 mm
• Height: 163.4 mm
• Weight: 233 g

Packaging Content

• Quick start guide: Yes
• Cables included: USB Type-C
• Stylus included: Yes
• SIM card ejector pin: Yes

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Report Summary

This Samsung Galaxy S23 Ultra (SM-S918BLGHEUE) represents a flagship Android smartphone with premium specifications across all categories. Key highlights include the 200MP quad-camera system, Snapdragon 8 Gen 2 processor, 6.8″ Dynamic AMOLED 2X display with 120Hz refresh rate, 12GB RAM, 512GB storage, and comprehensive 5G connectivity. The device features IP68 water resistance, wireless charging, and includes the signature S Pen stylus.

END OF THE AGENT OUTPUT.

Roadmap Icecat MCP server development

In line with our partners’ objectives, we will continue to extend the functionality of the Icecat MCP server, offering deeper and wider support in utilizing Icecat Product Data. Below a shortlist addressing future functionalities and support areas.

1. Advanced Search & Discovery

• Search by GTIN
  Direct look-up via globally unique identifiers ensures instant retrieval of exact product records.
• Search by Intent (“laptop for liberal arts student”)
  Natural language search allows AI to match product features to user needs, enabling context-aware recommendations.
• Search Manuals / Search Rich Media
  Expands search beyond specs into manuals, videos, and multimedia — enhancing user assistance and product adoption.

Value Add: Improves usability for AI agents and end-users, supports intent-driven commerce, and reduces friction in product discovery.

2. Product Enrichment & Visualization

• Compatible Accessories Search
  Returns related add-ons, upgrades, or peripherals for upselling and cross-selling.
• Images Overview
  Provides structured image sets (angles, resolutions, variants) for richer product presentations.
• Search Rich Media
  Includes videos, 3D renders, and marketing assets for immersive customer experiences.

Value Add: Drives higher conversion, improves customer confidence, and enables AI to generate visually engaging outputs.

3. Data Governance & Compliance

• Digital Rights Management Overview
  Clarifies which assets or brands have usage restrictions, preventing compliance risks.
• Information on Reference Files (e.g., taxonomies)
  Keeps data aligned with standards (e.g., UNSPSC, GS1) for interoperability.

Value Add: Reduces legal risk, ensures compliant content usage, and maintains consistency with industry standards.

4. Quality & Performance Analytics

• Content Gap Analysis
  Identifies missing attributes, specs, or assets per product.
• Completeness Analysis incl. Assets
  Measures coverage of data fields, images, manuals, etc.
• Average Product Health Score
  Aggregates completeness and quality metrics into a single benchmark.

Value Add: Helps brands and retailers prioritize enrichment, boosts AI accuracy, and improves consumer trust.

5. Market Intelligence & Benchmarking

• Mapping of Brands and Categories
  Shows relationships and positioning between brands and categories.
• Per Brand (and Category) All Products
  Provides full coverage for competitive analysis or assortment planning.

Value Add: Supports strategic decisions for assortment, pricing, and market positioning.

6. User Tools & Customization

• XLS Upload & Download
  Simplifies bulk data exchange for non-technical users.
• User Profile Management
  Allows tailoring results, preferences, and permissions per user or organization.

Value Add: Makes MCP more accessible to broader user groups and easier to integrate into enterprise workflows.

Overall Value:
These extensions will turn the Icecat MCP server from a data delivery layer into a strategic intelligence hub — covering discovery, enrichment, compliance, quality analytics, and customization. Offering value add across AI-powered commerce, supply chain, and enterprise knowledge applications.

Call to Action

The companies that harness the Icecat MCP server today will lead tomorrow’s intelligent commerce landscape. Don’t let incomplete data limit your AI’s potential. We invite you to join forces in prioritizing further development of the Icecat MCP server and jointly build reliable use cases that truly make a difference.

The Icecat MCP server is accessible for free, and combined with your free Open Icecat registration, you will immediately gain access to millions of sponsored product data records. We invite you to register and create your profile at www.icecat.biz/register today, in your profile you can directly generate your API key that will allow you to call data records from mcp.icecat.biz. (link setup guidelines).

👉 For more information or to discuss collaboration, contact Icecat to accelerate your AI roadmap with world-class product intelligence.