Companies using e-commerce can have a massive amount of product data. Product data consists of any useful information about a product. Useful for consumers, purchasing, marketing, logistics, or management. In short, this includes descriptions, digital assets, dimensions, pricing, and inventory. However, much product data is hardly accessible as it’s not available in a standardized format. A product information management (PIM) system like Icepim can help you to make your product data retrievable. What is a PIM actually? In short, a PIM refers to the processes and systems for handling all the structured and unstructured product content. Before choosing a PIM tool, in-depth business analysis is critical.
What are the signs that you need to improve your company’s product data flows?
In short, if one or more of these issues occur, it is time to look for a radical speed-up of your PIM processes.
Before selecting a PIM, it is still crucial to analyze the business requirements regarding product data. What types of data does your organization exactly need? Based on the data flows of 1000s of PIM users, we created the following comprehensive checklist. It lists types of product data that may be relevant. We starred (*) the data that are typically mandatory.
Product identifiers
Logistical data
Product messaging
Product ratings
A taxonomy consists of the definitions of:
The best PIM to select not only supports a multilingual taxonomy and all possible data types as included in our check, but also supports connections to Google, Amazon, Ebay, Shopify, Magento Commerce, Prestashop, and tons of other 3rd party platforms. Especially given the trend towards headless e-commerce. It is of course my advice to look into Icepim given it’s seamless integration with Icecat’s taxonomy and data sources, it’s ability to process any other additional data source as well, and as it is designed for headless e-commerce. Thus, it’s one of the more versatile PIM data hubs on the planet.
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