Thanks to the ongoing collaboration for more than ten years, DELL and Icecat have successfully launched a new digital asset for online retail – Product Stories. A Product Story is a relatively new type of content, a html5 mini-site with rich multimedia objects and a responsive design, that can be seamlessly included in a channel partner’s e-commerce site and adapts to the channel partner’s page layout and a user’s display resolution. Furthermore, a Product Story helps partners to optimize page conversion according to their commercial insights and increase product sales by adopting a brand’s rich content messaging. By enhancing product pages, reports state that conversion and visitor engagement is higher by 5% to 25%
In case you want to implement the free DELL Product Stories to enrich your product content, you can do it by simply registering or log-in to your existing Icecat Account.
The Experience Assistant is an AI assistant built directly into Icecat PIM, designed to answer…
As retailers invest more heavily in AI, many are looking beyond individual tools toward connected…
AI chatbots are becoming a familiar part of online shopping. They answer customer questions, recommend…
For years, retailers have invested heavily in customer service chatbots. The goal was simple: answer…
Release 254 introduces a collection of enhancements designed to make integrating with and managing data…
AI shopping agents are beginning to move beyond product recommendations and controlled demonstrations. Visa has…