News

DELL Product Stories: Free Improved Content, Easy to Integrate and Maximizes Revenue

Thanks to the ongoing collaboration for more than ten years, DELL and Icecat have successfully launched a new digital asset for online retail – Product Stories. A Product Story is a relatively new type of content, a html5 mini-site with rich multimedia objects and a responsive design, that can be seamlessly included in a channel partner’s e-commerce site and adapts to the channel partner’s page layout and a user’s display resolution. Furthermore, a Product Story helps partners to optimize page conversion according to their commercial insights and increase product sales by adopting a brand’s rich content messaging. By enhancing product pages, reports state that conversion and visitor engagement is higher by 5% to 25%

Why product stories?

  • Html5 minisite with rich multimedia objects
  • Responsive design that adapts to the channel partner’s page layout and user’s display resolution
  • Helps partners to optimize conversions
  • Increase product sales and visitor engagement
  • Easily integrated by an online retail partner with a few lines of code
  • Easily combine with existing integration formats and other Icecat Live containers
  • Feature highlight with hotspots, carousel images and videos

Enrich Your Product Content Today

In case you want to implement the free DELL Product Stories to enrich your product content, you can do it by simply registering or log-in to your existing Icecat Account.

Icecat is a global leader in product content syndication, helping brands, manufacturers, distributors, and retailers deliver enriched and consistent product information across multiple platforms. Trusted by 40,000+ e-commerce brands, Icecat helps turn browsers into buyers.

icecat

Icecat is a global leader in product content syndication, helping brands, manufacturers, distributors, and retailers deliver enriched and consistent product information across multiple platforms. Trusted by 40,000+ e-commerce brands, Icecat helps turn browsers into buyers.

Recent Posts

How Paragon Micro simplifies product data management with Icecat PIM

Paragon Micro, Inc. is a full-service IT solutions provider serving customers across the USA and…

9 hours ago

Europe’s Retail Sector Hits Deep Distress

Europe’s retail and consumer goods sector is facing one of its toughest periods in years.…

13 hours ago

Cash is King: The Survival & Scaling Playbook for Successful Ventures

In every venture climate, revenue is vanity, but cash is reality. For startups within the…

13 hours ago

Icecat Release Notes 241: Boosting Data Transparency, AI Reliability, and Platform Efficiency

In release 241, we delivered a set of enhancements across Icecat taxonomy, AI integrations, and…

2 days ago

Instagram Tops Social Commerce in Germany as Consumers Shift Online

Social commerce is emerging as a powerful force in Germany’s ecommerce landscape, with recent data…

5 days ago

Structured Content, Smarter Commerce: Icecat Hosts Webinar on AI, Retail, and Conversion Growth

AI shopping agents are already deciding which products are shown, and incomplete product data means…

6 days ago