News

Xerox Upgrades Product Content Quality

Xerox, an Open Icecat Sponsor, uses Icecat to syndicate product content to its channel partners in Western Europe. Recently Xerox completed an overhaul of their product content in the Icecat catalog, improving SMB equipment quality to over 90%. Xerox upgrades product content quality of other categories (supplies, warranties…) in Q1, Q2, and Q3. Also, Equipment ‘Product Stories’ are added for the best-selling products supporting an enhanced online shopping experience for customers.

Benefits for Xerox partners

What are the benefits of adopting Icecat’s Xerox product content for Xerox resellers? Firstly, the Xerox product data sheets are free of charge. To collect the latest product content, register here or take the latest update from Icecat’s index file.

Further, by integrating rich media such as ‘Product Stories’ and brand videos, Xerox partners can create a better online shopping experience with enhanced product content and reduce cart abandonment. Integrating ‘Product Stories’ and adding rich media is easy by adopting just a few lines of Icecat LIVE code to your e-commerce website. Update your website today.

How to get access?

If you are a Xerox reseller, you can use your existing Icecat account to download Xerox’s free product content. If you do not yet have an account, register for free. In case of questions, please do not hesitate to contact us directly via the website.

Reuben Bradshaw

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