Red Technology uses Icecat Product Content to Optimize the Online Experience for its Retailers

Red Technology is a UK-based innovative e-commerce solutions provider, authoring the sophisticated and scalable TradeitTM e-commerce platform. They undertake digital commerce transformation projects for UK and international mid-market companies, providing technical consulting, custom development, and system integration. This, along with 24/7 support and hosting, through integration with Full Icecat, provides merchants with enriched, enhanced, and accurate product content from over 36,000 brands across any online channel, all synchronized with tradeit.

About tradeit

tradeit is an enterprise-class e-commerce platform with sophisticated content management, merchandising, marketing, and integration tools. The platform can handle any mixture of brand, retail, B2B, D2C, multi-site, and international channels. Furthermore, it can also deal with complex business requirements, workflows, and integrations. These underpinnings provide numerous business options; this mixture of functionality and flexibility makes it an excellent strategic investment for your business.

Unlocking Full Icecat User Benefits

By embracing Full Icecat, Red Technology opens the door to many advantages. This includes all Open Icecat benefits and gaining entry to the exclusive Brand Cloud. But also set up by Icecat’s support team, accessing valuable reviews for better decision-making, and no download limit. Currently, the likes of Westcoast, The Barcode Warehouse, Research Machines, Eve IT, Tieva, Origin Storage, and Komsa have or will implement Icecat’s basic and rich product content.

How to Access Icecat Content?

For channel partners seeking to capitalize on this opportunity, simply log into your existing Icecat account to access the free product content. Are you new to Icecat? Then, easily register online, contact your local account manager for seamless onboarding, or contact us online.