During 2022 the PET team was busy developing a brand-new solution for the product story asset. As a result, we are proud to release Product Story v.2.0. The next generation of Product Stories in Icecat.
A product story 2.0 is a below-the-fold content page with a custom layout of multimedia and messaging assets that give the best product experience to an online shopper.
Product story version 2.0 enables the seamless integration of a product page, as well as the seamless integration of individual content elements without the need to use frames or iframes. Icecat hosts all content elements in a storage cloud and displays the content instantly via Icecat Live on the partner’s side.
The key advantages of Product Story 2.0:
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