This August, the Icecat team will be heading back to Gamescom, the world’s largest event for computer and video games, bringing together publishers, hardware brands, retailers, distributors, technology providers, and millions of gaming enthusiasts from around the globe.
On August 26-27, 2026, Bertrand Thomas from Icecat will be present in Cologne to connect with partners and explore the latest developments shaping the gaming and consumer technology industries. As gaming ecosystems continue to expand beyond consoles and PCs into peripherals, streaming equipment, mobile devices, and smart accessories, the demand for accurate and scalable product content is growing alongside them.
Gamescom is the largest gaming event in the world, bringing together game developers, publishers, hardware manufacturers, technology companies, retailers, distributors, and gaming enthusiasts from across the globe. Every year, the event serves as a platform for major product launches, industry announcements, networking opportunities, and discussions about the future of gaming and digital entertainment.
As gaming continues to evolve into a broader technology ecosystem, Gamescom has also become an important meeting point for companies operating in e-commerce, consumer electronics, and digital commerce. From gaming PCs and monitors to accessories, streaming equipment, and connected devices, the event showcases the products and technologies shaping the market.
Icecat helps brands, retailers, distributors, and marketplaces manage and distribute structured product information for gaming and consumer technology products. Through standardized product specifications, multilingual content, media assets, and API-driven distribution, Icecat supports the visibility and consistency of product information across e-commerce channels.
As gaming product portfolios become larger and more complex, high-quality product content plays an increasingly important role in helping consumers compare products, make purchasing decisions, and discover new technologies. Reliable product data also supports marketplace onboarding, channel distribution, and AI-driven commerce experiences.
Gamescom attracts a unique mix of gaming innovation, technology, and commerce. It offers an opportunity to exchange ideas with brands, retailers, distributors, and technology partners while exploring the latest market trends.
If you are attending Gamescom 2026, we would be happy to connect and discuss how structured product content can support product visibility, channel distribution, and digital commerce strategies within the gaming ecosystem.
We look forward to meeting partners, customers, and industry professionals in Cologne on August 26 and 27.
Click here and schedule a meeting with Bertrand.
See you at Gamescom!
Sprint 106 touched several parts of the platform. The AI Assistant got a new engine…
From 1 November 2026, the EU requires product identifiers on the customs declaration for online…
Retailers are taking different approaches to AI shopping agents, with some welcoming automated purchases while…
TikTok Shop continues to generate significantly more sales in the United Kingdom than in any…
Amazon unveiled a series of AI-powered tools and services to help independent sellers automate daily…
Icecat's René Rozendal and Nathalie ter Horst will attend Midwich Tech Xpo 2026 on October…