News

CTOUCH’s Digital Signage Product Content Available for any Partner

Touchscreen brand CTOUCH joins Open Icecat to syndicate its product content to its e-commerce partners for free. For more than 15 years, CTOUCH designs and manufactures digital signage solutions for education and corporate markets. Its ambition is to create extraordinary interactive experiences for collaboration and knowledge sharing. CTOUCH adds value in the application domains of security, sustainability, future-readiness, and customer engagement. Through the unique Open Icecat syndication model, CTOUCH can reach out to its full channel with its engaging product content. And furthermore, enabling these tens of thousands of retailers to provide their clients with great buyer experiences as well.

Every year, we produce a tremendous amount of awesome-looking digital product materials. It’s a huge challenge to communicate and distribute all of this information to our vastly growing network of channel partners. So, we are delighted to tap into Open Icecat, which offers a great platform for our resellers to access and use our unique, maverick content, easily.

Joran Schoonderwoerd, Marketing Manager at CTOUCH

Benefits for CTOUCH resellers

CTOUCH invites its e-commerce partners to collect its standardized content from Open Icecat, free of charge. Here, retailers can download CTOUCH’s digital assets, including product specifications, marketing texts, product images, brochures, logos, and rich media assets. For this reason, CTOUCH has licensed Icecat to syndicate its copyrighted materials through Open Icecat to its channel partners.

With Open Icecat, resellers get access to CTOUCH data. Next, they can automate the ingestion of product specifications and other digital assets into their own e-commerce platforms, where they offer CTOUCH solutions to end-users. Furthermore, timely CTOUCH product content is always available, ensuring resellers are up to date and won’t display obsolete content. For example, the product data-sheets of the latest CTOUCH Canvas and Riva touchscreens are now available upon registration. Technically, resellers can access the CTOUCH product content in XML, JSON, and other standard exchange formats.

If you are a CTOUCH reseller, use your Icecat account to download its free product content as well. In case you don’t have an account yet, please register online, contact your local Account Manager, or contact us online.

Filip van Ryn

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