Xerox Product Stories Now Live: Localized for Western European Markets

We’re excited to announce the official launch of Xerox’s newly designed Product Stories, now available through Icecat and fully localized in key Western European languages.

These upgraded Product Story assets are now available to Icecat users and designed to support a stronger digital presence for Xerox across online sales channels in the UK, France, Germany, Italy, Spain, and the Netherlands.

What’s New?

The updated Xerox product stories offer more than a visual refresh. Each asset now features:

• A cleaner, modernized layout
• Clearer messaging and improved content structure
• Focused product benefits
• Fully localized content for market-specific engagement
  

These improvements are crafted to boost product visibility, increase shopper confidence, and help resellers deliver a more engaging, conversion-ready experience while maintaining brand consistency.

By integrating these localized Xerox Product Stories into your webshop, you’re equipping your audience with content that resonates in their language and culture, leading to more informed choices and stronger trust in your product listings. This update is not just a content refresh, it’s a strategic tool to improve performance and differentiate Xerox products across digital shelves.

Your Next Steps

If you’re a Xerox reseller using Icecat, here’s how to take full advantage of this update:

1. Log in to your Icecat account.
2. Search for Xerox products to access the new localized story assets.
3. Download and integrate the localized assets into your product pages.
4. Start showcasing these improved stories to increase engagement and conversions.

Not yet using Xerox assets or need help with access or implementation? Your local Icecat country manager or Xerox representative is ready to assist. Let’s work together to ensure a strong market presence and maximize the impact of this new content!