Most updates in this sprint are related to improving the Icecat Brand Cloud (Editor PIM) and functionalities related to Product Stories, i.e., brand-specific mini-sites. Further, the Indian language Malayalam is added, catalog coverage performance is improved, and some issues related to the Pull-APIs and Icecat front office are resolved.
After a request by one of our global e-com clients, we added support of Malayalam, in addition to Kannada, Tamil, Telugu and Hindi. Malayalam is one of the 22 official languages in India, spoken by almost 3% of the Indian population, in total 37 million people worldwide. Malayalam is an official language in the Indian state of Kerala, and is also widely spoken in the union territories of Lakshadweep and Puducherry (Mahé district) by Malayali people.
It is added to the Icecat system as Malayalam, with code “ML” for the country India.
A few minor updates of the Editorial workflow:
– Automated “unbooking” of product after five days, if the assigned editor didn’t add any data to the booked product.
– Product blocking comments from editors will be automatically removed after three months. Comment example: “The category does not exist, No image available.”
– The possibility to approve a product mapping when a product is described by an editor. This mapping approval can only be done by the users with authorization clearance superuser and supereditor.
Now the possibility is added to select products that are enriched with a so-called Product Story, i.e., a multimedia object (MMO) in the form of an html5 mini-site. Brands like HP, DELL and Huawei are increasingly investing in their Product Stories.
The Icecat taxonomy team can now configure to have a brand named automatically added to the family name. For example adding “HP” to its family names OMEN X and OMEN. The result then will be OMEN X by HP and OMEN by HP, respectively. Such family names can be used for products belonging to selected categories.
Account managers regularly run catalog coverage reports for clients. The new Reporting API is now applied to coverage report generation as well.
The new API has an 18 to 300 times better performance:
We activated back-up language logic for the multimedia object “Product Story” in Icecat Live and JSON. It means that – for example – if there is no Mexico-Spanish Product Story, the Spain-Spanish one will be used.
After implementing new logic with Release Data for HP products, a partial roll back is done for the INT(ernational) locale as there was a client escalation.
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