Mattel, Inc., the well-known American toy manufacturer, is becoming an Open Icecat Sponsor. Thanks to that, Mattel syndicates its product content for all its brands to channel partners in the Benelux for free. Mattel, founded in 1945, has famous toy brands, including…
The online toy platform for kids, Listi, integrates Icecat toy content. With the holidays coming up, like Black Friday, Cyber Monday, Sinterklaas, and Christmas, it is key for toy brands and retailers to have their content ready and up to…
Recently, the winners of the Dutch Toy of the Year 2021 awards have been announced. To congratulate the winners, Icecat reached out to all the winners with the offer of creating product stories for the winning products for free. Multiple…
