Given the trend of headless e-commerce, where a commercial back office can be connected to multiple front offices, feed management has become existential. Most important, to efficiently send product data feeds to several e-commerce channels. It leads to more visibility…
Nowadays, online shoppers have high expectations for retailers' images and video content on an online product page. A lack of content means a deal-breaker for a consumer. According to eMarketer, roughly 33% of consumers will look to a brand’s website…
Managing product information is key to satisfy today’s mobile and online-first consumers. A Content Solution Provider (CSP) like Icecat helps brands to manage their data feeds efficiently. To determine which CSP to chose answering the following questions will help: How…
