Allegro, the major online e-commerce platform in Central and Eastern Europe (CEE), successfully uses Icecat product content. With the Full Icecat, Allegro has access to the complete Icecat catalog, which helps to improve and expand its own catalog. This will…
As previously communicated, within the Icecat family the Icecat One PIM project was born. Icecat takes a closer look at its footprint and the impact we have through our value chain to find opportunities to improve our sustainability andhave a…
As a manufacturer, managing your product content can be a huge challenge. For example, adding new pictures, expiring visual rights, adding awards, a revised marketing text, some spec updates. How do you make sure that your channels and channel partners…
