Given the trend of headless e-commerce, where a commercial back office can be connected to multiple front offices, feed management has become existential. Most important, to efficiently send product data feeds to several e-commerce channels. It leads to more visibility…
Nowadays, online shoppers have high expectations for retailers' images and video content on an online product page. A lack of content means a deal-breaker for a consumer. According to eMarketer, roughly 33% of consumers will look to a brand’s website…
To further improve visitor engagement and increase shopping cart conversion, Italian electronics retailer Trony adopts rich content with Icecat Product Stories. Trony is an Italian chain of stores specializing in household appliances, consumer electronics, information technology, and telephony products. With…
