As Google continually updates its algorithm and how it processes queries, Search Engine Optimization (SEO) will always keep evolving. Therefore it is key to have an up-to-date SEO strategy. What can we expect next year? Below we have stated the latest…
Recently, Icecat took over Autheos, a video content syndicator. Video on e-commerce sites is becoming increasingly common to give online shoppers a better feel of a product. Video can also be prominent in Google Search. Videos can appear on the…
Google relies on accurate and trusted product data to precisely identify products that are available for shoppers. Providing clear product identifiers helps Google to match offers to products and subsequently, match products to relevant search queries. You can improve Google's…
