Avatar for Wouter Maatman
By
May 11, 2021
Social commerce

E-commerce refers to a shopping experience via a website or dedicated branded app. Alternatively, Social Commerce (or S-commerce) is the process of selling products through social media. In short, it allows customers to make their purchases from their social media environments…

Avatar for Wouter Maatman
By
January 12, 2021
H2-2020-report-Icecat

The demand for product content continues to expand during the last six months of 2020. The demand for product data grows as e-commerce is the safest place for shopping, nowadays. Well-described product content is the key to winning the loyalty…

Avatar for Wouter Maatman
By
October 16, 2020
Growth in Registrations

After the third quarter, Icecat marks again a significant growth in registrations, and visitors to Icecat.biz, and Iceclog. But also on its social media channels Facebook and LinkedIn there's more traffic. Today, consumers make informed purchase decisions whereby product content…

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